Hi, I’m Lidia!

I’m a 26 year old Chicago native living in Knoxville, TN. I love Jesus, hot tea, traveling, and all things cats. I love sharing my story with people and reminiscing on the beautiful things God’s done in my life, while looking forward to what’s next. I’m passionate about being a voice for the voiceless. I believe no human should ever be sold or held captive against their own free will.

I’m not perfect, but Jesus is.
I’m human. I make mistakes.
I get back up, repent, & move forward.
Jesus loves, forgives, & serves;
& so will I.

Recent Posts

2-1 Blog: Under Armour: Where do We Go From Here?

Written by: Lidia Bronkowska Market segmentation is the process of dividing the large and diverse mass market into subsets of consumers who share common needs, characteristics, or behaviors, and then targeting one or more of those segments with a distinct marketing mix (Kardes, p.39). According to the Under Armour case study, the founder, Kevin Plank, … Continue reading 2-1 Blog: Under Armour: Where do We Go From Here?

1-2 Blog: Consumer Who? Consumer You!

written by: Lidia Bronkowska There are two types of consumers: individual and organizational. An individual consumer purchases goods and services to satisfy their own personal needs and wants or to satisfy the needs and wants of others. While an organizational consumer purchases goods and services in order to produce other goods or services, resell them … Continue reading 1-2 Blog: Consumer Who? Consumer You!

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